Supalai Public Company Limited announced its 2019 financial results, reporting total revenue of 23,957 million baht and a profit of 5,403 million baht. The company is intensifying its efforts in the real estate market for 2020, focusing on both horizontal and condominium projects while continuously targeting high-potential locations in Bangkok, its outskirts, and regional areas. Additionally, it is innovating new solutions to meet consumer demands, aiming to boost sales to 26,000 million baht.

Dr. Prateep Tangmattatham, Chairman of the Executive Board of Supalai Public Company Limited, stated that the company's performance in 2019 was successful and satisfactory. Despite various factors contributing to an economic slowdown, the company managed to achieve sales of over 22,324 million baht, with 38% from condominiums and 62% from horizontal projects, through the launch of 24 projects, comprising 19 horizontal projects and 5 condominium projects.

The company generated total revenue of 23,957 million baht, a 7% decrease compared to 2018, and a net profit of 5,403 million baht, down 6%. This decline was attributed to a reduction in the number of launched projects and the new LTV measures that took effect on April 1, 2019. The primary revenue came from the gradual delivery of condominiums and horizontal projects to customers, resulting in a 5% growth in assets and a 9% increase in shareholders' equity, with a debt-to-equity ratio of 34%. The average financial cost was 2.31% as of December 31, 2019, and the backlog of sales awaiting revenue recognition was approximately 38,655 million baht as of the same date, supporting the company's future revenue growth.

It is evident that the company's status has become more stable and robust, with reduced financial risks due to decreased liabilities and lower financial expenses, while shareholders' equity has increased. At the same time, growth has been diversified across various locations, both domestically and internationally, enhancing growth potential and risk distribution.
In the real estate business in Nakhon Ratchasima province, the company has continuously invested in 5 projects, including Supalai Garden Ville Nakhon Ratchasima, Supalai Bella Nakhon Ratchasima, Supalai Ville Nakhon Ratchasima, Supalai Primo Suranaree, and Novo Ville Suranaree. The latest project, "Supalai Prima Villa Nakhon Ratchasima," is a luxurious modern-style mansion situated on over 56 rai of land, valued at 1,250 million baht, featuring a prime location and complete amenities. Additionally, there are 3 plots of vacant land purchased for future development, which will continue to be developed in the coming years.
The direction for residential project development in Nakhon Ratchasima remains focused on continuously launching new projects, recognizing the province's growth potential, particularly in transportation, with the construction of the Bang Pa-In-Nakhon Ratchasima motorway and the high-speed train line connecting Bangkok to Nong Khai and Laos. These infrastructure developments are part of the economic stimulus plan and will facilitate transportation connectivity between regions, contributing to the area's development and establishing it as a transportation hub in the region.


Mr. Traitecha Tangmattatham, Managing Director of Supalai Public Company Limited, discussed the overall real estate market in the past year, noting that the economic slowdown and the impact of the initial LTV measures led consumers and investors to delay their real estate purchasing decisions. However, positive factors emerged in the latter half of the year, resulting in an overall improvement in the real estate market due to lower interest rates, relaxed LTV measures, reduced mortgage fees, and the "Good House, Good Down Payment" project.

For 2020, the company is committed to developing business strategies to drive sales toward its target of 26,000 million baht and revenue of 24,000 million baht from the launch of 30 new projects, comprising 25 horizontal projects and 5 condominium projects, with a total value of 30,000 million baht. The company will also expand into new provinces to meet consumer demands, focusing on high-potential locations such as Phra Nakhon Si Ayutthaya, Phitsanulok, and Chachoengsao to cover consumer needs across all regions. In Bangkok and its outskirts, attractive locations include completed extensions of the electric train lines, which have received positive responses, as well as ongoing construction of the yellow, pink, and orange lines, which present good growth opportunities due to high demand for housing. The company aims to develop product formats that align more closely with the lifestyles of modern consumers, including new land acquisition strategies for future project development.