Eastern Star Public Company Limited (ESTAR) has announced its 2018 performance, achieving sales growth of three times, surpassing 3 billion baht. The company has seen growth in both the Bangkok market and has become the number one in the single-detached house market in Rayong. They also revealed their 2019 plans to celebrate their 30th anniversary with the launch of the campaign '3 DECADES OF LIVING PLEASURE,' focusing on expanding their business with 3-5 new projects valued at over 3 billion baht, emphasizing real demand to cover a broader customer base, with a revenue target of 1.6 billion baht and a sales target of 2 billion baht for 2019.
<\/strong><\/p>


<\/strong><\/p>

          Dr. Torsak Lertsriskulrat,<\/span> Managing Director of Eastern Star Real Estate Public Company Limited (ESTAR), shared insights on the company's business operations in 2018, stating that their efforts to expand over the past 1-2 years have resulted in total sales reaching 3,037 million baht. The company launched its first 8-story condominium project, Quintara Treehaus Sukhumvit 42, which sold out within 2.5 months, and the new concept single-detached house project, Velana Golf House in Ban Chang, Rayong, which has already achieved over 90% sales in its first phase. For this year, the company plans to continue its success by launching new projects while investing over 2 billion baht to acquire land in both Bangkok and Rayong for further development.

          In 2019, the company plans to launch another 3-5 new projects with a total value exceeding 3 billion baht, targeting sales of 2.5 billion baht and revenue of 1.6 billion baht. The upcoming projects will maintain a focus on distinctive design, strategically located in high-potential areas, such as the project “ESTARA HAVEN PATTANAKARN 20”, which had a successful soft launch on March 9, 2019, receiving excellent customer feedback and achieving over 150 million baht in sales on the opening day. The project features 3-story twin houses designed to meet lifestyle needs amidst a large communal area, located in the heart of Pattanakarn, just 10 minutes from Sukhumvit, Thonglor, and Ekkamai, close to expressway access and three BTS lines, connecting all lifestyle needs, with prices starting at 12.69 million baht and a total of 152 units valued at over 1.5 billion baht.

 <\/p>

<\/p>

 <\/p>

          Additionally, 2019 marks the 30th anniversary of Eastern Star Real Estate Public Company Limited (ESTAR), and they are preparing to launch the campaign 3 DECADES OF LIVING PLEASURE 3 Decades of Happiness in Living, with details to be shared with the media at a later date.

          Dr. Torsak also discussed the overall real estate market outlook for 2019, predicting it will trend similarly to 2018 or may see slight growth, supported by the emergence of various electric train lines and government investment in infrastructure. The country's economy is expected to continue growing, along with the cabinet's approval of the draft Special Economic Zone Act for the Eastern region (EEC), which will help stimulate long-term investment in the East over the next 3-5 years, resulting in substantial financial inflows to boost the economy and immediate investments.

 <\/p>

<\/p>

 <\/p>

          However, there are factors that need to be closely monitored, including the trade war between the U.S. and China, slowing exports, the election results on March 24, rising land prices, increasing interest rates, and the Bank of Thailand's tightened lending measures (LTV) aimed at curbing speculative purchases in the condominium market by investors.

          Nevertheless, the company has a policy to develop housing for middle to upper-income customers, focusing primarily on real demand. They will conduct in-depth market and consumer studies in each location where projects will be developed, alongside offering a diverse range of products in terms of price levels, locations, and product types, ensuring confidence in continuing business expansion as planned, Dr. Torsak concluded.

 <\/p>

Thank you for the information from www.estarpcl.com<\/p>