Thai Condominium Association, Thai Real Estate Association, and Housing Business Association, along with over 200 operators, have come together to launch the 39th Housing and Condo Fair, aiming to stimulate the real estate market in the final stretch of the year. This initiative responds to the upward economic trend and the political unlocking, believing that real demand and investors will actively participate in the event.

          Mr. Pitiphat Preedanont, Chairman of the Organizing Committee for the 39th Housing and Condo Fair, stated, “Thailand is entering a period of change once again, following the current government's announcement to unlock political constraints. From now on, factors affecting the real estate business and the overall economy will inevitably relate to the upcoming elections, expected in the first half of 2019. Therefore, the three associations hope that the current government will introduce economic stimulus measures to build public confidence before the elections. Looking back at the previous elections, many political parties supported first-home policies from the start of their campaigns, indicating that politicians are beginning to recognize the importance of the real estate sector as a key factor in social development and the quality of life for Thais, alongside being an economic driver. Thus, it is believed that this election campaign will see several political parties proposing housing promotion measures as well, including the new government that will be formed, which will have policies to elevate the living standards of Thais. Many developers will also launch projects that align more closely with government policies, making the real estate sector more vibrant in the remaining months of this year and into the first half of next year.”

          “In the second half of the year, it will be evident that the real estate market is expanding well again, with many operators starting to launch new projects. Meanwhile, the overall economy remains on an upward trend, with key agricultural products seeing better price adjustments, and the tourism and export sectors experiencing good growth, leading to increased domestic consumption. This results in greater public confidence and purchasing decisions. Additionally, government investments in various mega-projects continue, particularly in infrastructure and transportation projects that help open up land for residential locations and expand urban areas.”

          Mr. Pitiphat further added, “In the past three quarters, nearly 46,000 new condominium units have been launched, with the third quarter seeing the highest new launches at over 24,000 units. Most of these projects are along the routes of the operational skytrain and subway. It is expected that another 10,000 units will be added in the fourth quarter. A notable trend in the high-rise market is that operators are increasingly targeting foreign customers, particularly from China, who are high-purchasing investors interested in condominium projects in popular tourist areas among Chinese visitors.”

          These areas include shopping districts in Bangkok, Phuket, Pattaya, and Chiang Mai, used as vacation spots or for investment to rent to fellow Chinese tourists. In the first half of the year, the landed property market saw 45,000 units transferred, comprising 30,000 townhouses and 15,000 single houses. This market continues to expand in both demand and supply, especially for townhouses valued between 2-7 million baht in locations like Bang Krui-Bang Yai, Don Mueang, and Samut Prakan. Moreover, most buyers are real demand groups, resulting in less speculative buying. It is anticipated that the 15,000 new units to be launched in the second half of the year will sell out quickly.”

          “Given the aforementioned factors, the three real estate associations—Thai Condominium Association, Thai Real Estate Association, and Housing Business Association—believe that the 39th Housing and Condo Fair, scheduled for October 4-7, will receive a positive response from real demand consumers and investors, with an expected attendance of around 100,000 to 120,000 people over the four days, and total bookings and sales during and after the event exceeding 12 billion baht.”

          “To align this event with the concept of ‘SMART Thinking: HOUSE CONDO SOLUTIONS to Make Living Easy,’ the associations have developed HC SOLUTIONS, allowing attendees to search for project or product information from a database that compiles everything from all participating operators, including booth locations, project types, locations, prices, and various promotions, as well as calculating loan eligibility. Attendees can also seek loan consultation from leading financial institutions, making it easier for them to access operators and products of interest, thus facilitating their purchasing decisions. Additionally, the three associations have organized a major promotion for customers who decide to book products at the event, where every 500,000 baht spent will earn a raffle ticket for a chance to win a 1 million baht cash voucher and one of 15 Panasonic LCD televisions. Furthermore, operators have prepared many special promotions to welcome customers at each brand's booth,” Mr. Pitiphat concluded.

          The 39th Housing and Condo Fair will take place from October 4-7, 2018, from 10:00 AM to 8:00 PM at the Queen Sirikit National Convention Center, Zone C, 1st and 2nd floors, and the Atrium zone. Interested participants can register online in advance at www.housecondoshow.com or follow additional news updates on Facebook at housecondoshow, Instagram at housecondoshow, and Line at @housecondoshow. The mobile application HouseCondoShow can also be downloaded for easy and quick access to project information and promotions from operators.

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