Supalai Ignites the Brand “KRAM” to Fully Enter the Tourist City Market, Targeting Three Potential Locations: Hua Hin, Phuket, and Pattaya
When “tranquility” is not just a feeling but a new standard of happiness that can be truly experienced, Supalai Public Company Limited is set to create a new wave in the real estate market of tourist cities by delivering a vacation experience through the brand “KRAM.” This new definition of condominiums draws inspiration from the hues of the sky and sea, transforming the concept of “Holiday” relaxation into “Everyday” happiness through thoughtfully designed functions that cater to a harmonious lifestyle, perfectly accommodating both leisure and daily living.

Building on the success of the first “KRAM” brand launch in Hua Hin, Supalai is preparing to extend the DNA of “KRAM” to two more tourist cities: “Phuket and Pattaya.” This time, the design rules have been broken to truly meet the deep insights of the local community, starting with the project “Supalai Kram Srisunthorn Phuket,” which aims to create a “first home” for the real lives of Phuket residents. It features a prime location on Srisunthorn Road, conveniently connecting to job sources, popular beaches, and leading educational institutions, combined with a Beach Mood design inspired by the colors of the sea at sunset. This project addresses real usage needs with 1-2 bedroom units ranging from 30 - 52.50 square meters, designed to feel spacious and comfortable, as if living in a real home, through well-planned layouts and comprehensive functions for both living and relaxation. It enhances quality of life with over 2 rai of communal areas throughout the project and a pet-friendly community, all at an accessible price starting from just 1.79 million THB*. Showrooms are now open for viewing, allowing you to experience the essence of “KRAM” today at the first floor of Robinson Lifestyle Thalang.

Continuing into the second half of the year, another highlight is the project “Supalai Kram Pattaya-Wongamat,” which will transform the perception of condominiums in the city into Urban Resort Living. Located in the Rare Item area of Pattaya-Wongamat, Chonburi Province, near Wongamat Beach, it offers a private relaxation atmosphere while providing quick and easy access to the heart of Pattaya. This project stands out with its Flowscape design, capturing the fluidity of ocean waves as the core of its design to create an immediate vacation feel upon returning home. It emphasizes a low-density layout to restore privacy for residents, catering to real demand groups and investors who seek to balance urban life with functional private spaces at the best value in the area. Additionally, for those looking for a ready-to-move-in condominium in Hua Hin, “Supalai Kram Khao Tao” is set to welcome you at the end of Q3, allowing you to indulge in the exclusive atmosphere by the Khao Tao reservoir, starting at just 3.79 million THB*.

At “KRAM” (KRAM), we believe that perfect happiness does not have to wait for holidays but should be experienced every day of living. Supalai aims to convey the brand's DNA by blending the tranquility of nature with functions that meet real-life needs, ensuring that every project is a quality retreat that offers the best value in every potential location across the country. For anyone looking for a condominium that feels like a “first home” in Phuket, come experience “Be Kram, and Be Sweetened” and own “Supalai Kram Srisunthorn Phuket” in a prime location at a truly valuable and sincere price today. You can visit the showroom on the first floor of Robinson Lifestyle Thalang. Additionally, you can also visit the showroom and the actual atmosphere of the project that is nearing completion, ready for you to move in at “Supalai Kram Khao Tao” at the sales office in Prachuap Khiri Khan Province. Stay tuned for the upcoming project “Supalai Kram Pattaya-Wongamat,” which will be revealed soon. For more information, call 1720 or follow updates on all three projects at www.supalai.com and Facebook: Supalai (*terms and conditions apply as specified by the company).