The Siam Architects Association and TTF have joined forces to announce their readiness for Architect Expo '69, the largest construction technology product exhibition and the most influential architecture exhibition in ASEAN. Under the theme "SATI: WISDOM: PROMPT," the event will showcase a variety of exhibitions and activities that align with the rapid changes in the world, aiming to enhance societal living standards and elevate Thai architecture to an international level. The expo will feature innovative products for comprehensive design and construction from over 1,000 leading brands from Thailand and abroad. Additionally, an application will be launched to create an online community for easy and quick access to event information. It is expected that over 300,000 visitors from around the world will attend the event, which will take place over six days from April 28 to May 3, 2026, at Challenger Hall, Impact Muang Thong Thani.


Mr. Ase Sukyang, President of the Siam Architects Association under Royal Patronage, spoke about the readiness for Architect Expo, which has been held continuously for the 38th time, reflecting a commitment to accumulate, create, and pass on new knowledge in the profession today. This aims to inspire fellow professionals to move towards a sustainable future together. In celebration of the 100th anniversary of the Siam Architects Association, which will occur in a few years, Architect Expo '69 will serve as a platform to elevate Thai architecture to the international stage in the most comprehensive and perfect manner, with a total exhibition area of over 75,000 square meters. Of this, 70,000 square meters will be allocated for exhibitors showcasing products and technologies for design and construction, with over 1,000 companies participating, while approximately 5,500 square meters will be dedicated to the association's exhibition, featuring works from four professional architecture organizations, over 120 member firms, and more than 40 educational institutions from across the country.


Architect Expo '69 is recognized as the largest construction technology product exhibition and the most influential architecture exhibition in ASEAN. This year, it will be held under the theme "SATI: WISDOM: PROMPT" from April 28 to May 3, 2026, at Challenger Hall, Impact Muang Thong Thani. It aims to lay the foundation for new wisdom amidst the changing world of work and life that must adapt, especially with the increasing role of AI technology. It is essential to understand and seek compatible approaches within the social context, including the fields of architectural design and construction technology. Given the interest in the exhibition, knowledge-sharing seminars, and comprehensive products and services, Architect Expo '69 is expected to attract over 325,000 attendees from both Thailand and abroad throughout the six days of the event.

Mr. Jaturon Kingmingha, Chairman of Architect Expo '69, outlined the overall readiness for the exhibition and activities that will take place at Architect Expo '69, divided into five main sections: 1. THEME EXHIBITION, the main exhibition area; 2. FORUM, the seminar section; 3. THE FOUNDATION, the academic exhibition area; 4. INTELLIGENCE & COLLABORATION PLATFORM, showcasing outstanding works and professional collaborations; and 5. ACTIVITIES AND SERVICES, the area for activities and services. The first section, the main exhibition, includes THAI INTELLIGENCE, which is the highlight of the THEME EXHIBITION, showcasing prototype works from internationally recognized Thai architects such as Boonsri Premthada from Bangkok Project Studio, Kulapat Yantrasast from WHY Architects, and Kulthida Songkittipakdee and Jerry Hong from Jenchieh Hung + Kulthida Songkittipakdee / HAS design and research.

The exhibition ASA ALL MEMBER - Thailand Only reflects architecture within the Thai context, followed by ASA EMERGING YOUNG ARCHITECTS IN THE AGE OF NEW DISRUPTIONS, showcasing the works of emerging architects in this era of change, highlighting the potential, ideas, and evolving roles of contemporary designers in shaping Thai society alongside international contexts. The second section, FORUM, is divided into two groups: 1. ASA INTERNATIONAL FORUM, an international architecture seminar featuring keynote speakers who will present and exchange ideas reflecting the relationship between "WISDOM" (human wisdom) and "NEW INTELLIGENCE" (new wisdom) through the perspectives and experiences of renowned international architects on various interesting topics. This seminar will be held for only two days on May 2 and 3, 2026, at Phoenix 4-6, Impact Muang Thong Thani.

Additionally, there will be a professional seminar ASA INSPIRATION LAB under the theme "WISDOM" (human wisdom) and "NEW INTELLIGENCE" (new wisdom). All activities will gather designers, architects, thinkers, and leading experts from both Thailand and abroad to share experiences, ideas, and new experiments that are driving the future of design. The third section, THE FOUNDATION, will showcase the ASA Experimental Design Competition, an international design competition open to members of the association, architects, students, and the general public to submit works under the theme HYBRIDIZED WISDOMS: Architecture Across Multiple Intelligence.

Following this will be the YOUNG GENERATION WORKSHOP, showcasing works from educational institutions, ASA EDUCATIONAL INSTITUTE, presenting practical design works through collaboration between faculty and students from architectural institutions nationwide, concluding with the THESIS OF THE YEAR AWARDS 2026, showcasing outstanding architectural thesis works of the year.



The fourth section, INTELLIGENCE & COLLABORATION PLATFORM, will include an exhibition of outstanding architectural design award-winning works for 2026, which is the highest award in architectural design in Thailand. There will also be a CENTER STAGE FORUM, a central activity area for discussions, presentations, and public activities, providing a space for exchanging ideas between architects, designers, and attendees. Additionally, there will be an exhibition area for urban activities and public policy at the Architect Expo, including the ASA Conservation Exhibition, ASA VERNADOC 2026, and exhibitions of government and other organizations' design competitions, showcasing works and activities that the association collaborates on with government agencies and other organizations.

The Chairman of Architect Expo '69 also highlighted an interesting section, the professional association exhibition, which includes the Thailand Interior Designers Association (TIDA) exhibition, the Thailand Landscape Architects Association (TALA) exhibition under the theme "TALA: Thai Wisdom and Artificial Intelligence," the Thailand Urban Planning Architects Association (TUDA) exhibition, and the Regional Architects Association exhibition. In addition to the diverse exhibition corners, there will be section five, ACTIVITIES AND SERVICES, featuring outstanding activities and services waiting to be experienced at this event, such as the Tri-Party (ASA / ACT / CDAST) area, which presents a model supporting collaboration between three institutions, with the Siam Architects Association receiving support from the Council of Architects and the Council of Deans of Architecture of Thailand.

There will also be a pre-architect clinic by the Council of Deans of Architecture of Thailand (CDAST), concluding with special activities such as ASA CLUB / ASA Book Shop / ASA KIDS CLUB: KITBLOX & FAMILY CORNER KITBLOX / ASA NIGHT: GALA DINNER and ASA DAY HEY, a gathering space for both new and seasoned members. However, there are many more interesting activities waiting to be seen at the event. For those interested in following updates on highlights of the exhibitions and special activities at Architect Expo '69, you can do so through www.asaexpo.org and the Facebook Page for the Architect Expo: ASA Architect Expo.

Dr. Thongchat Boonyu, Vice President for Special Activities of the Siam Architects Association under Royal Patronage, launched the ASA Application, an online community platform that facilitates easy and quick access to information about the Architect Expo, along with member-focused services that assist in registration and welcoming new members, viewing activity schedules, seminars, and registering all in one place. The system will also track Continuing Professional Development (CPD) scores, which are crucial for architects, provide a discussion area for members, a knowledge repository, professional documents, and a wisdom bank of the association, updating important news directly to members. It will also display sponsor information (in the form of signs/logos) and facilitate internal work (Internal & Committees), providing a workspace for various committees to review or approve work, making it easier for staff to manage information. In the future, it will support QR Code check-ins and automatic certificate issuance.

Mr. Supaman Markha, Deputy Managing Director of TTF International Co., Ltd., the organizer of Architect Expo '69, reported on the progress of the event, stating that there are currently about 830 exhibitors participating, covering over 85% of the exhibition area, which is approximately 24,401.13 square meters (as of March 13, 2026). This reflects the confidence of both domestic and international operators in the largest architectural technology and construction product exhibition in ASEAN.

Among these, there are 201 new exhibitors, accounting for 23.05% of the total exhibition area. At the same time, there are exhibitors from abroad, making up about 10% of the area, coming from various countries such as China, Japan, South Korea, India, Singapore, Malaysia, Vietnam, Taiwan, Italy, Romania, and Croatia. It is expected that over 325,000 attendees will visit the event over the six days, with approximately 70% being industry professionals, including architects, designers, engineers, contractors, real estate developers, and construction material distributors, all of whom are decision-makers in business. Currently, Architect Expo '69 continues to attract interest from attendees, with 4,584 pre-registered visitors, an increase of 0.8% compared to the same period last year, with the majority of registrants being Professional Visitors at 69.6%, or 3,190 individuals, and domestic attendees accounting for 97.5%, with international visitors at 2.5%. This reflects the role of Architect Expo as an international platform connecting business networks in the construction and design industry.