SENA Development has launched a major campaign at the beginning of the year titled “Easy Home Buying,” enhancing the opportunity for Thai people to own a home with the concept that “no matter your status, SENA has a way for you to own a home.” This is achieved through solutions designed to make home buying the easiest in the market, catering to both those ready to buy immediately and those who are not yet prepared to apply for a loan. With a comprehensive alternative system that includes buying, renting to save, and financial preparation, SENA guarantees that you will truly own a home with the “Easy Home Buying” campaign. Solutions are ready for immediate purchase - live before you apply through LivNex, rent to save for a home, with offers that make starting your journey to homeownership easier, including special interest rates starting at 1.6%, monthly payments of approximately 2,500 baht per million borrowed, a 0 baht package for immediate occupancy, over 20 free gifts, and no transfer fees, covering more than 47 projects across Bangkok and its suburbs, along with convenient services from partner banks.

Ms. Umaporn Thanyalakphak, Senior Director of Corporate Marketing at SENA Development Public Company Limited, stated, “SENA does not view homes merely as products but as significant life opportunities. Therefore, we continuously develop solutions that genuinely help people access homeownership. We have designed options that cater to customers at all levels of readiness, from those ready to buy immediately to those who need time to prepare before applying for a loan, resulting in a comprehensive solution system today. In a time of economic volatility and increasing loan rejection rates, SENA is proactively launching the ‘Easy Home Buying’ campaign, offering genuinely ‘easy’ solutions that encompass interest rates, initial payments, and the loan approval process, allowing customers to start their journey to homeownership more easily, with prices starting at just 1 million baht. We collaborate with five financial institutions: Government Housing Bank, Krung Thai Bank, Government Savings Bank, Bangkok Bank, and Kasikorn Bank, which provide special interest rates starting as low as 1.6% to enhance access to loans.”

Meanwhile, for customers who are not ready to apply for a loan today, SENA offers an option through ‘LivNex Rent to Save,’ allowing immediate occupancy without a large upfront payment. Rent starts at just 4,100 baht per month, with a complete living package including curtains, air conditioning, bedding sets, and water heaters, helping to reduce initial expenses. Additionally, the rent can be converted into savings for future ownership, along with a financial advisory team ‘Cash Friendly’ that assists in financial planning and building a credit history before applying for a real loan, in collaboration with the Government Housing Bank.

Furthermore, within the projects, there are services from partner banks that provide financial consulting, along with credit bureau checks and preliminary loan capability assessments, allowing customers to know the results and plan their home purchase within the same day at SENA projects.

The “Easy Home Buying” campaign covers projects in prime locations near public transport, expressways, job centers, and educational institutions, under the concept of Affordable Living, which means not just accessible pricing but also addressing real-life needs in the long term, alongside development under the SENA Low Carbon concept and leadership in Sustainable Living, ensuring that homes that are “easy to buy” are also comfortable, energy-efficient, and environmentally friendly.

For more details on the “Easy Home Buying” campaign, visit https://campaign.sena.co.th/easy-buy and for LivNex, visit https://livnex.sena.co.th/. You can also follow news from SENA Development at www.sena.co.th and www.facebook.com/senadevelopmentpcl.