Sena Development Public Company Limited (SENA) reinforces its liquidity and financial discipline by fully repaying two bond issues totaling 2.895 billion baht. Concurrently, the company is preparing to offer two new bond issues for subscription from February 3-5, 2026, while driving its business plan for 2026 under the strategy "FOCUS TO LEAD, EFFICIENT TO GROW" aimed at sustainable and quality growth. The company emphasizes its position as an Affordable Leader in the accessible housing market through one of its key strategies: the development of "CONDO BOI – Condos for Urban Dwellers" under the SENA KITH brand, designed to meet the needs of urban workers with locations connected to transportation systems and major employment centers, offering 100% financing, zero down payment, easy installment plans, fully furnished, and ready for immediate occupancy across more than 20 locations with over 14,000 units. Additionally, the LivNex financial solution for renting and saving for a home serves as a crucial mechanism for those not yet ready to take out a loan, allowing them to start living in a home and gradually transition to ownership in the long term.

Ms. Athika Boonrodchue, Assistant Managing Director of Finance and Investment at Sena Development Public Company Limited, stated that the company repaid the SENA261A bond worth 895 million baht on February 2, 2026, and the SENA262A bond worth 2 billion baht, which is due on February 3, 2026. This reflects careful financial management and continuous investor confidence amidst a challenging real estate market. Meanwhile, the company is preparing to offer two new bond issues for institutional and/or high-net-worth investors (II/HNW) from February 3-5, 2026. The first bond issue has a term of 1 year and 2 months with a fixed interest rate of 4.90% per annum, and the second bond issue has a term of 2 years and 6 months with a fixed interest rate of 5.80% per annum, with interest paid every three months throughout the bond term. Both issues are registered bonds, non-subordinated, unsecured, and have a bondholder representative.

The purpose of this bond issuance is to provide short-term working capital to replace cash reserves set aside for the repayment of maturing bonds, reflecting an effective and transparent capital management approach. Tris Rating Co., Ltd. has assigned a credit rating of "BBB-" with a "Stable" outlook to SENA, indicating a solid revenue base and growth potential from joint venture projects gradually realizing operational results.

Under its 2026 business plan, SENA aims to launch 8 new projects worth over 10.7 billion baht, targeting sales of 14 billion baht and transfers of 9.3 billion baht, while continuing to focus on being a market leader in the affordable housing segment alongside the concept of Sustainable Living.

One of the key strategies supporting the company's income stability and cash flow is the development of "CONDO BOI – Condos for Urban Dwellers" under the SENA KITH brand, designed to cater to the lifestyle of urban workers with locations connected to transportation systems and key employment centers. Most projects receive investment promotion from the BOI, enhancing consumers' purchasing decisions through benefits such as 100% financing, zero down payment, easy installment plans, and immediate occupancy, resulting in good sales rates and continuous revenue generation. Currently, the company covers more than 20 locations with over 14,000 units.

With the timely repayment of bonds, the preparation for new bond offerings, and the advancement of its business plan, SENA is set to launch 8 new projects, including 7 condominium projects and 1 horizontal project, with a total value of 10.7 billion baht, while continuing to focus on the Affordable Segment, which holds a market share of up to 20% or more than 20,000 units. The company aims for sales of 14 billion baht and transfers of 9.3 billion baht, which includes revenue from the LivNex rental savings project, reflecting SENA's overall strategy to balance business growth, financial stability, and genuinely meet the housing needs of urban residents.

Interested parties can inquire about purchasing bonds at the SENA Call Center at 1775 extension 100 or visit the website https://campaign.sena.co.th/senabond or through any of the 16 financial institutions listed below:

1. Asia Plus Securities Co., Ltd. Tel. 02-680-4004

2. Yuanta Securities (Thailand) Co., Ltd. Tel. 02-009-8351 to 59

3. Krung Thai Xspring Securities Co., Ltd. Tel. 02-695-5555

4. Globlex Securities Co., Ltd. Tel. 02-687-7543

5. Pie Securities Public Company Limited Tel. 02-205-7000 extension 7387

6. Dao Securities (Thailand) Public Company Limited Tel. 02-351-1800 press 1

7. Maybank Securities (Thailand) Public Company Limited Tel. 02-658-5050

8. Trinity Securities Co., Ltd. Tel. 0-2343-9541 to 43

9. Bluebell Securities Co., Ltd. Tel. 02-249-2999

10. ASL Securities Co., Ltd. Tel. 02-508-1567

11. Beyond Securities Public Company Limited Tel. 02-820-0100

12. Mertion Partners Public Company Limited Tel. 02-660-6668

13. Krungsri Securities Public Company Limited Tel. 02-638-5500

14. UOB Kay Hian (Thailand) Public Company Limited Tel. 02-659-5272 to 73

15. Aira Securities Public Company Limited Tel. 02-080-2888

16. CGS-CIMB International (Thailand) Co., Ltd. Tel. 02-846-8675