Proud Group, a leader in the development of Integrated Entertainment and Resort Destinations in Thailand, led by Ms. Prawpud Lipatpallop, Executive Director of Proud Group, and Mr. Suwatch Lipatpallop, former Deputy Prime Minister, held a grand welcoming event for the contestants of Miss Grand International 2025, with the InterContinental Hua Hin Resort serving as the official host hotel.

The Proud Group has also integrated its affiliated businesses, including Holiday Inn Vana Nava Hua Hin, Vana Nava Water Jungle, Arena Hua Hin Sport Club, and Bluport Hua Hin Resort Mall, to collectively reinforce Hua Hin's image as a Wellness Tourism destination that offers experiences for physical, mental, and spiritual rejuvenation through world-class spas, detox programs, health-focused exercise, nourishing food, and the lush green oasis of The InterCon Park, which will be launched soon, along with carefully curated lifestyle activities to promote sustainable happiness and health for the contestants.

This event not only serves as a platform to promote the city on an international stage but also reflects a new image of Hua Hin as a Wellness Tourism destination, showcasing the city's beautiful coastal potential, characterized by fine white sandy beaches, clear waters, and the charm of art, culture, and timeless colonial architecture, earning it recognition as one of ASEAN's sustainable tourism cities.

Contestants from 77 countries will experience a variety of activities encompassing fashion, health, sports, beauty, and comprehensive relaxation, with highlights throughout the week including:

1. Wearing contemporary Thai fabrics from the “Praw Thai” brand at Bluport Hua Hin, which combines traditional and modern weaving techniques to promote Thai wisdom and the image of Thailand to the world.

2. Holistic relaxation and health care at the 5-star T3 Spa at Holiday Inn Vana Nava Hua Hin.

3. Anti-Aging and Wellness Innovation programs for skin beauty and cellular health restoration at Sewala Wellness Hua Hin, featuring international medical technology and innovations.

4. Effective exercise and training at Arena Hua Hin Sport Club, the largest fitness and sports center in Hua Hin, where contestants from 77 countries will experience effective workouts with professional trainers in a friendly atmosphere, complete with facilities such as fitness, Pilates, Muay Thai, tennis, swimming pools, and international standard football fields. Arena Hua Hin is a significant landmark that reinforces the concept of “Healthy Lifestyle for Everyone” and truly reflects Hua Hin's potential as an international sports and wellness tourism hub.

5. Fun and relaxation at Vana Nava Water Jungle, Thailand's number one water park.

6. Visiting Hua Hin's landmark “Sky Deck” at The Sky, a panoramic glass viewing point offering stunning sunset views and breathtaking vistas of Hua Hin.

7. Swimsuit Competition, one of the key highlights of the event, held at the luxurious poolside of the InterContinental Hua Hin Resort.

Mr. Suwatch Lipatpallop, former Deputy Prime Minister, stated, “Thailand is honored to host the Miss Grand International 2025 pageant and to have Hua Hin as the venue for the contestants' stay. This is an important opportunity to showcase the capabilities of the Thai private sector in organizing international events and to promote Hua Hin as a recognized quality tourism destination.”

Hua Hin is a renowned resort town in Thailand and Asia, with a history spanning over 115 years, filled with the charm of colonial architecture, fine white sandy beaches, a peaceful and safe atmosphere, and a simple lifestyle. It is a perfect city for sports and relaxation, attracting over 10 million tourists annually, both Thai and international, making it a significant economic hub of the country.

This year's contestant gathering not only serves as a platform to showcase Hua Hin's image to the international community but also reflects the development and readiness of Hua Hin as a “City of Happiness” and a “Wellness Tourism” destination, which is becoming a significant global trend. Contestants from 77 countries will experience the beauty of Hua Hin while promoting Thai culture through various activities such as beach almsgiving, Thai fabric fashion shows, Thai cooking, and visits to important sites, all of which help establish Hua Hin's reputation as a truly sustainable tourism city on a global scale.

During the event, the InterContinental Hua Hin Resort presented the special title of “Miss Grand InterContinental Hua Hin Resort” to Nariman Bakiitha, Miss Grand Venezuela 2025, for her ability to convey the charm and uniqueness of Hua Hin. She was awarded a painting titled “The Bloom of Boundless Dreams,” created by local artist Khun Nakwan Towiset.

This painting symbolizes the brilliance of endless dreams, akin to the contestants who shine and radiate in their unique ways. It also reflects the beauty of the distinctive colonial architecture of the InterContinental Hua Hin Resort amidst the warm atmosphere and vibrant colors of this world-class resort town. The Proud Group believes that hosting this event will play a crucial role in reinforcing Hua Hin's image as a global tourism destination and reflects the group's commitment to promoting cultural, tourism, and Thai identity while driving Hua Hin's economy towards sustainable growth.