This update from Bridgewise reinforces its mission to drive a new era of investment information by providing institutional-level insights to investors both domestically and internationally.

At the Money20/20 Asia 2025 event today, Bridgewise, a global leader in AI-driven investment news analysis, announced the addition of 800 Thai mutual funds and ETFs to its AI-powered fund analysis platform, FundWise. This move underscores Bridgewise's commitment to reforming the future of investment through AI, making transparent and reliable investment information more accessible to a diverse range of investors.

This marks the first time that Thai investors will have easy access to both domestic and international funds, including ETFs listed on the Stock Exchange of Thailand (SET), using AI technology through FundWise. Investors can explore a variety of investment opportunities through detailed analysis and institutional-level insights, enabling them to make informed decisions aligned with their financial goals.

At Money20/20 Asia 2025, Bridgewise launched a more comprehensive product offering, with global and regional leaders from the company participating in discussions on the future of finance. Under the main theme of the event, "Our Tomorrow, Transformed: A.I. Revolution vs. Human-Centered Innovation," Bridgewise will discuss ethical AI usage and human-centered AI applications, exploring how these can create valuable momentum. Elena Lin, Head of Strategic Partnerships at Bridgewise, will moderate a panel titled “Humanizing AI in Financial Services,” discussing how AI can enhance human potential without replacing it, and support a more inclusive financial ecosystem.

“Bridgewise is proud to be part of the regional dialogue on the transformative influence of AI, particularly in using AI to promote financial success for individuals,” said Kelvin Fua, General Manager of Bridgewise Asia Pacific. He added, “Expanding our business into Thailand is not just about adding data; it’s about opening doors to actionable insights that will empower investors to manage their financial futures effectively. FundWise will bridge the gap between institutional analysis and individual investors, both experienced and new.”

To strengthen its operations in Thailand, Bridgewise is strategically partnering with key players in the country’s financial ecosystem. Bridgewise has closely collaborated with SBITO, a member of the SBI Group and its first brokerage partner in Thailand, to develop and design effective stock analysis tools tailored specifically for Thai investors, set to launch in Q3 2025. This marks a significant step in bringing AI-driven stock analysis into the hands of retail investors.

Simultaneously, Bridgewise is working with the Thailand Securities Finance Company (TSFC) to define the direction of AI in investment analysis that can enhance market understanding and expand access to Thailand's financial landscape. This growing collaboration reflects a shared vision of using technology to create a transparent, fair, and future-ready investment system.

Updates on this collaboration will be announced soon, reflecting Bridgewise's mission to drive a new era of investment information by providing institutional-level insights to investors both domestically and internationally. This has made headlines with financial institutions and leading brands in Thailand and Southeast Asia. These collaborations will accelerate the adoption of AI in investment data analysis across the region.

The investment landscape in Thailand is rapidly evolving, with increasing acceptance of digital usage and a growing demand for overseas investments, particularly among new investors driving the need for easy-to-understand real-time insights to aid investment decisions. Leading platforms like Finnomena and Jitta report rising interest in foreign ETFs, especially those related to the U.S. and China. Additionally, the recent approval of regulations for Leveraged and Inverse ETFs signals a mature market ready for more complex tools.

FundWise meets the needs of investors in the following ways:

  • Analyzes funds registered in Thailand and global funds using an AI platform.

  • Compares strategies of individual funds side by side.

  • Understands fund details for decisions aligned with personal goals.

  • Accesses strategic insights, holding data, and performance metrics.

  • Provides insights in Thai to ensure that investors of all ages can access financial knowledge accurately.

Bridgewise's proprietary AI system operates with machine learning algorithms and specially designed language models to analyze over 12,000 funds, both global and niche. With strict regulatory compliance and support for multiple languages, FundWise can provide easy-to-understand and comprehensive investment recommendations for users at all financial experience levels.

In particular, this platform addresses a significant gap in the market. While experienced traders may understand complex insights, about 20% of new investors still lack expertise in analysis, while older individuals often rely on expert advice. FundWise aims to make this information equally accessible to everyone by presenting AI-driven recommendations in an easily understandable language, enabling all investor groups to make confident and informed decisions.

“With Thailand's strong fintech ecosystem, the country is the perfect environment for developing AI-driven investment technology for the next era,” Kelvin added. “We and our partners are redefining intelligent fund data, both in Thailand and across the region.”

FundWise is now available to investors and institutions in Thailand. For those interested in a demo, exploring collaboration opportunities, or meeting the team, please visit the Bridgewise booth at Money20/20 Asia 2025 or Bridgewise.com.