• Transforming for the Future, Reinforcing as the Centre of District for Everyone Across Generations

  • Introducing the Grand New Mixed-Use Project “Central Krabi” to Enhance the Potential of a World-Class Tourist City with Significant Tourism Revenue, Unique and Diverse People, and a High-Purchasing Power Lifestyle

  • Area of Growth & Area of Affluence Transforming Mixed-Use through Total Transformation & New Masterplanning including Central Bangna, Central Pinklao, and Central Chaengwattana to Meet the Needs of the Upper Class and High-Purchasing Power like the Bangkok CBD, while Developing Central Chiang Mai Airport as a Must-Visit Destination to Cater to the Increasing Purchasing Power of 3 Northern Provinces, Welcoming a Surge in Tourists from Airport Expansions / Mega Projects

Central Pattana Public Company Limited is the leading sustainable real estate company in Thailand, reinforcing the success of the ‘The Ecosystem for All’ business model that connects all businesses including Retail-Residence-Hotel-Office. They announced a significant transformation towards the future with the strategy The Future-Fluent Transformation to develop districts, cities, and the country by launching new mixed-use projects and revamping key locations with a total project value of 15 billion baht. This includes the new mixed-use project “Central Krabi” valued at 4.5 billion baht, set to open in Q3/2025, and the Total Transformation & New Masterplanning of 4 other major mixed-use projects valued at over 10 billion baht, including ‘Central Bangna’ (new look Q1/2026), ‘Central Pinklao’ (new look Q2/2025), ‘Central Chaengwattana’ (new look Q2/2025), and ‘Central Chiang Mai Airport’ (new look Q1/2026). All these projects aim to support the growth of districts and cities, catering to the sophisticated lifestyle of customers with diverse purchasing power, while also stimulating the economy and tourism of the country. Watch the video here: https://www.youtube.com/watch?v=DYnncAJ4Ra8

Mr. Chanawat Ueawatanasukul, Chief Development and Commercial Officer of Central Pattana Public Company Limited, stated, “Central Pattana is ready to transform for the future and create significant changes in key areas of Bangkok and important provinces across the country to meet the needs of Future Consumers. Throughout the past, we have been developers who create Future-Fluent Development for people, communities, and continuously care for the environment, reinforcing the concept of ‘Centre of Life’ while enhancing the quality of life and distributing prosperity across the country. We are announcing today 5 key Retail-Led Mixed-Use projects with a total project value of over 15 billion baht, led by ‘Central Krabi’, the first grand mixed-use project in the heart of Krabi, along with the Total Transformation of future mixed-use projects in key areas including ‘Central Bangna’, ‘Central Pinklao’, ‘Central Chaengwattana’, and ‘Central Chiang Mai Airport’.” The press conference was honored by Central Pattana executives sharing their vision and strategies, led by Mr. Chanawat Ueawatanasukul, Chief Development and Commercial Officer, Dr. Nattakitti Tangpoolsinthana, Chief Marketing Officer, Mr. Chatree Kowitanupon, Executive Project Director Regional Development 1, and Mr. Khuniyut Dechudom, Head of Business Development Strategy.

Central Krabi: The Future Mixed-Use Project, the First Grand Project in the Heart of “Krabi” “Central Krabi” with the concept New Haven of Life (Destination | Nature Lifestyle) is a mixed-use project valued at 4.5 billion baht on an area of 114 rai, consisting of a shopping center (GBA: 47,500 sq.m.) set to open in Q3/2025. In the future, there are plans to develop premium homes, condominiums, and hotels.

“Krabi” is a high-potential tourist province in Thailand, renowned worldwide, with strong purchasing power.

  • Tourism revenue ranks 6th in the country and 3rd in the South, showing a clear recovery in tourism in 2023 with revenue of 52.5 billion baht and over 4 million returning tourists, along with plans to expand the international airport to accommodate 8 million tourists per year.

  • The province has a high purchasing power with a GPP per capita of 190,573 baht per year, ranking 4th in the South, and household spending is among the Top 5 in the country.

  • High-Quality Catchment Area of approximately 480,000 people from Krabi city and residents in high-priced housing and condominiums ranging from 2-10 million baht, totaling over 1,000 units.

  • Extensive Range of Unmet Needs from the diversity of people, forming a society of ‘Biocultural Harmony’ with a variety of ethnicities and religions, yet harmoniously coexisting, leading to a demand for living spaces that cater to various lifestyles. The Central Krabi project will carefully select Premium Lifestyle Brands, Food Destinations including Thai, international, and halal food, Recreation Spaces for children and families, as well as Retail Magnets from the Central Group such as Tops, Supersports, Powerbuy, B2S, and Auto1.

“Central Krabi” aims to become a landmark that perfectly fulfills the lifestyle of Krabi residents, catering to all groups, with the best location ready to welcome tourists with a comprehensive Tourist Hub.

Designed with Fully-Integration with Nature in a Semi-outdoor style reflecting the natural beauty of the islands and mountains unique to Krabi, and the community's identity, featuring buildings designed to resemble the islands as the Floating Jewel of Krabi, with panoramic mountain viewpoints that everyone must check in, along with an Authentic Culture & Product zone of Krabi to attract both Thai and international tourists.

Additionally, in terms of sustainability, the project aims to reduce the Carbon Footprint from the construction process to achieve ‘EDGE Certification’, making it the first project of its kind, representing a new level of global environmental standards, including a focus on Energy Savings, Low-Carbon Materials, and collaborating with the community for waste separation from source to destination, while also upcycling waste from the sea and households.

The District of the Future Transforming Mixed-Use into a Major Change for the Future as a pioneer in developing districts and cities, “Central Shopping Mall” has become the Centre of District today. The affluent demographic is changing, with various districts expanding, and the population exhibiting a sophisticated lifestyle and increasing purchasing power.

Therefore, there is a transformation in the development of projects through Total Transformation & New Masterplanning for 4 projects, including “Central Bangna” and “Central Pinklao”, which are two areas with high purchasing power surrounded by luxury residential projects. We see clear purchasing power from AI Data-Driven Insights of The1 that these two branches rank among the Top 10 Best Performance of Central shopping malls, with a high number of visits from The 1 members and affluent members exceeding other areas by 1.5 times, and in terms of spending, they rank among the top.

Including “Central Chaengwattana” where the urban structure expands to support growth comparable to the New CBD, and “Central Chiang Mai Airport” where the city is growing with Mega Projects and Tourist Influx. This major transformation will elevate both Brand Mix and Central Group, completely redesigning the concept, creating a new Customer Journey & Experience, and a Total Redesign.

1) Central Bangna (Central Bangna) – Live Life Exponentially (Luxe | Lush | Lifestyle)

‘Always the Place’ for locals, showing clear growth as a ‘High Quality Catchment Area’ surrounded by over 900,000 residential units and more than 5,000 luxury residences, with over 20 top-tier international schools. The population has a higher income than some areas of Bangkok CBD.

Given this potential, it has transformed into a New Masterplanning, expanding into a grand mixed-use project over an area of 55 rai, with the first phase focusing on the shopping center under the concept of Urban Luxe & Lush Lifestyle to better meet the needs of the Upper Class.

  • Curated Merchandising Mix new: Filling with Accessible Luxury Brands and Upper Lifestyle Brands, Brand Anchors over an area of 10,000 sq.m., along with a new flagship standard concept for Central Department Store and a complete redesign of businesses within the Central Group.

  • Space Revolution: Creating new spaces starting from Tops Food Hall which ranks number 1 in sales among Central shopping malls, ‘Food Play Yard’ featuring over 100 diverse restaurant brands, ‘Fashion Galleria’ with over 100 Modern Luxury Brands and accommodating 20 Accessible Luxury Fashion Houses, ‘Holistic Wellness’ over an area of 3,800 sq.m., ‘Multi-Generation Entertainment’ featuring the largest water park in the area, along with Happening Event spaces, Pop-Up Markets, and Art Exhibitions.

2) Central Pinklao (Central Pinklao) – New Soul of the District (Creative | Moment | Magnetic)

A landmark and capital of Thonburi, and a Meeting Point for families with purchasing power, students, and medical personnel from leading hospitals. Currently, the Catchment Area has a dense population of 3,000,000 people, with high land prices and proximity to the Skytrain Major Interchange, making it easy to connect to other key areas like Silom, Sathorn, and Yaowarat. The new concept development aims to create the best Complete Destination in the area, such as:

  • Gastronomy Hub – The most complete in the western Bangkok area, with over 200 restaurant brands, including Tops Food Hall and New Variety from Premium, Casual Lifestyle, Grab & Go, Street Food, Family Food Destination, along with hangout spaces.

  • Uplifted Shopping Experience: Featuring strong Key Anchors across both Fashion & Sport, along with Affordable Luxury Brands.

  • Discover the new look of businesses within the Central Group, led by Central Department Store at the Flagship Standard.

  • New Concept Cinema.

  • Education and Family Destination as a learning and development center for Multi-Intelligence Skills with over 50 institutions for children and youth, the best in the Thonburi area, which has a strong family traffic.

3) Central Chaengwattana (Central Chaengwattana) - The Life Extraordinaire (Affluent | Vibrant | Art)

A growing area transitioning from suburban to New CBD, with a population growth comparable to Rama 9 and a higher income group than other areas in Nonthaburi, consisting of high-income families and a large number of expatriate communities. Over the past 10 years, residential projects have increased by over 300%, surrounded by government and private offices, with an expected increase of 300,000 office workers in the next 5-10 years, along with new connectivity from the Pink Line.

The new concept development aims to uplift the experience in every aspect, creating a place with good traffic every day, both on weekdays and weekends, targeting a diverse audience. On weekdays, there will be office workers from private companies and government agencies, along with students, representing High Frequency Shoppers, while on weekends, it will attract Quality Shoppers including families and expatriates, who are The 1 Exclusive or Wealth over 10,000 people, with spending exceeding other areas by 25 times.

  • Complete & Sophisticated Lifestyle: Featuring a modern Central Department Store design, Tops Food Hall with top-tier products, and a variety of Fashion Brands from International Brands to Street & Sport Fashion, along with new international anchors covering every lifestyle, including Beauty, Food, Fresh Market.

  • New Family Magnet: Bounce, HarbourLand, JOYLIDAY covering over 3,000 sq.m.

  • Food Destination: Newly opened Food Patio with high sales, and many family restaurants such as MOMO Paradise and AKA.

  • Common Space: Art & Happening spaces in collaboration with renowned artists and studios.

4) Central Chiang Mai Airport (Central Chiang Mai Airport) – Reimagining Lanna (Authentic | Attraction | Culture)

Located in the heart of the city, near Chiang Mai International Airport, the city is rapidly expanding with Mega Projects from the government and plans to embrace the Creative Economy Hub policy by 2028, along with emerging demand from a catchment area covering over 2,000,000 people in Chiang Mai, Lamphun, and Lampang. Residential projects have grown by over 34%, with an increasing number of luxury hotels, surrounded by international schools and universities, and a massive tourist influx growing by 300% since 2019. The new concept development presents Local Essence in a Modern Twist to create a destination that people must visit and fully meet the needs of Chiang Mai residents.

  • The Most Complete Mixed-Use Project of the North: A New Masterplanning over more than 100 rai including shopping centers, Convention Halls, Tourist Hubs, and Multi-Generation Spaces, along with the first Go Wholesale in the North already in operation.

  • Adding more than 50% of new brands along with successful brands such as Uniqlo, Nike, Adidas, Puma, and the first and largest MUJI Flagship Store in the North of Thailand, featuring over 3,000 items with excellent feedback.

  • Tourist & Family Destinations covering an area of 17,000 sq.m., expanding the successful “Kad Luang Airport” to 9,000 sq.m., along with the largest Local Food Market featuring popular Local Michelin Brands, Hug Craft products, and Local Craftsmanship.

Central Pattana Public Company Limited is moving towards the future under the brand's commitment to Imagining better futures for all by creating and developing spaces to enhance the quality of life for people and communities, along with the environment, while implementing the strategy The Ecosystem for All as a strong and sustainable system to grow alongside all parties, serving as a key driving force to boost the economy and the country.

In 2023, Central Pattana achieved the number 1 position in global sustainability organizations, being selected as a member of the Dow Jones Sustainability Indices (DJSI) in the real estate management industry (Top 1% S&P Global Score) among 299 companies worldwide. Additionally, it was ranked as one of the largest companies in Southeast Asia in the 2024 Fortune Southeast Asia 500, topping the list among all selected Thai real estate companies.

Follow Central Pattana's updates at https://www.centralpattana.co.th/th/shopping/shopping-update/lifestyle-activities.