Charn Issara has teamed up with BITKUB to launch a new lifestyle market for the digital age, allowing customers to conveniently, quickly, and securely purchase real estate and book hotels using cryptocurrency with code 3 4 5 @Charn Issara.

Mr. Songkran Issara, CEO and Managing Director of Charn Issara Development Public Company Limited, revealed that the company has partnered with BITKUB, a leading digital asset company and blockchain technology service provider, offering services through the Crypto Exchange platform and educational initiatives via Bitkub Academy. This collaboration aims to expand the customer base and enhance service channels, enabling customers to own real estate, including condominiums, single-family homes, and vacation properties, as well as book accommodations and hotels within the Charn Issara group using digital currency or cryptocurrency. This market segment is particularly appealing and reflects the modern lifestyle trends that prioritize convenience and speed, making real estate purchases more accessible. Furthermore, BITKUB's rapid growth indicates a significant interest in investing in the digital asset market, including Bitcoin and other cryptocurrencies and digital tokens in Thailand, particularly among a new generation of investors who appreciate modern technology and innovative investment opportunities.


Mr. Songkran Issara, CEO and Managing Director of Charn Issara Development Public Company Limited

“Currently, technology is changing rapidly, significantly impacting business operations across all sectors. The real estate industry must adapt in every aspect to meet the demands of modern consumers who live amidst advanced technology, emphasizing convenience and speed. As we enter the era of “digital currency,” which is said to be the money of the future that will transform the global financial system, it marks a positive beginning for our company to adapt, study, and understand how to utilize it effectively and safely,” Mr. Songkran stated.

Mr. Dithawat Issara, Assistant Managing Director of Creative Media and Technology Information at Charn Issara Development Public Company Limited, mentioned that this collaboration with BITKUB allows all of the company’s projects, totaling 13—including condominiums, single-family homes, vacation properties, and hotels in Bangkok and other provinces—to accept digital currencies. Customers can use cryptocurrencies to purchase real estate, with 100% of the home or unit price available for deposits, down payments, and transfers. They can also exchange cryptocurrencies for accommodation fees when using hotel services, as well as for common area expenses or Sinking Fund through four popular cryptocurrencies with growth potential: Bitcoin (BTC), Ethereum (ETH), USDC, and USDT. Buyers can conduct transactions through their BITKUB Wallet starting from September 15, 2021.


Mr. Dithawat Issara, Assistant Managing Director of Creative Media and Technology Information at Charn Issara Development Public Company Limited

For the process of owning real estate through cryptocurrency, the company highlights its features with Crypto Payment: 3 4 5 @Charn Issara - Shop Smart, Pay Conveniently with Simple Steps:
● 3: Shop Smart with three steps: express the intention to use cryptocurrency, check the exchange rate, and transfer coins via Bitkub Wallet.
● 4: Pay Conveniently with four digital currencies: Bitcoin, Ethereum (ETH), USDC, and USDT.
● 5: Confirm the cryptocurrency exchange rate within 5 minutes to proceed with payment via Bitkub Wallet.

“I believe this step is crucial for the future of finance. We must lay the groundwork to accommodate new financial tools that will emerge. Starting with BITKUB, which represents a new generation willing to introduce innovations into Thailand's economy, opens up many opportunities for collaboration,” Mr. Dithawat stated.


Mr. Attakrit Chimphalapiboon, CEO of Bitkub Online Co., Ltd.

Meanwhile, Mr. Attakrit Chimphalapiboon, CEO of Bitkub Online Co., Ltd., stated that the collaboration with Charn Issara marks the first step in partnering with the luxury real estate and hotel sector to enable cryptocurrency transactions, enhancing convenience and benefits for cryptocurrency holders. Particularly, Bitkub customers can enjoy these benefits to elevate their lifestyle experiences with various Charn Issara projects. Currently, Bitkub has over 2 million accounts opened and verified, leading the market share in digital asset platform services in Thailand, and has received a Trust Score of 9 out of 10 from Coingecko.com, a globally recognized digital asset business ranking site. Therefore, it can be said that this collaboration with Charn Issara will positively impact the real estate and tourism sectors and increase awareness of cryptocurrency usage.