Pruksa is going all out online with a 360-degree approach, enhancing online home booking options through its website. The campaign, titled "Unlock and Shock Prices," caters to those looking to own a home by offering customers the chance to reserve special housing units at exceptional prices, along with numerous bonuses valued up to 2 million baht. This exclusive offer is available only for those who book homes and condos on the Pruksa website for just 7 days, from August 20 to 26, 2021, with additional discounts of up to 100,000 baht.

Mr. Piya Prayong, CEO of Pruksa Real Estate Public Company Limited, stated, "Under the concept of Tomorrow. Reimagined. to accommodate the changing behaviors of consumers due to the COVID-19 pandemic, Pruksa is committed to creating a customer journey that aligns with evolving needs and behaviors. We are expanding our marketing, service, and sales channels online to cover all customer segments. Pruksa has been pushing sales through various digital platforms (Omni-channel) while strengthening our strategy with O2O (Online to Offline) and adding services to maximize convenience for our customers, such as virtual tours, Facebook Live project showcases, private tour appointments, and drive-thru visits. In the condominium segment, we have integrated the entire customer experience from project introduction to closing sales on the LINE platform, allowing customers to access information quickly and conveniently, truly meeting the needs of the new generation. We are also entering the E-Commerce market in collaboration with 'Shopee,' and each strategy has effectively reached target groups with highly satisfactory consumer feedback.


Mr. Piya Prayong, CEO of Pruksa Real Estate Public Company Limited

Recently, we have added a new channel to provide convenience for customers to choose and purchase homes and condominiums during this lockdown by allowing online booking through our website. We have selected special housing and condominium units for the "Unlock and Shock Prices" campaign, which will feature hot deals that include single houses, townhouses, and ready-to-move-in condominiums selected from properties nationwide. This special promotion offers prices and discounts, along with various bonuses valued at over 2 million baht, plus an additional special discount of up to 100,000 baht for those who book homes and condominiums through the website www.pruksa.com, available for only 7 days from August 20 to 26, 2021, 24 hours a day. This campaign opens up opportunities for everyone to own real estate in prime locations, catering to customers looking to buy for residential purposes or to profit from renting or selling in the future.

 

Interested parties can view details of participating projects at www.pruksa.com or inquire at 1739.