Pirachburi Launches 'SOCO' - A New Office Decoration Solution for Rent, Marking Its First Project at Summer Lasalle
Pirachburi Group, a developer of high-quality commercial real estate, has launched SOCO, a new office decoration solution for rent to meet the needs of modern tenants seeking flexibility in adapting their offices to their business types, focusing on accommodating the diverse demands of tenants and office employees.
SOCO is initially available at the Summer Lasalle project (Campus A), with plans to expand the business to cover various projects under the management of the Pirachburi Group in the future.

Mr. Pitiphat Buri, Managing Director of Pirach Management Co., Ltd. stated, "The inception of SOCO arose from our observation of Thai dining habits, where people enjoy seasoning their food to achieve the best flavor. This inspired the concept of the SOCO brand, allowing tenants to design and decorate their offices according to their preferences and align with their company image, much like preparing their favorite dish. It also facilitates efficient space management, enhancing the strengths of Pirachburi's projects and providing more options for tenants seeking services beyond just empty office spaces for rent."
“SOCO” is a blend of the terms Solutions for Office and Co-working Space, empowering tenants to make decisions regarding office decoration and ideas, with a team of experts from SOCO providing consultation and support throughout the process to effectively bring those ideas to life. This helps alleviate concerns during the design and installation phases, allowing entrepreneurs to maximize their work time.




The logo of SOCO is inspired by four essential condiments found in Thai restaurants, symbolizing the comprehensive service provided to create an office space that meets tenants' needs.
“SOCO” is a flexible and adaptable office decoration solution tailored to tenants' needs, featuring five main decoration themes that serve as a starting point for tenants to choose and customize their offices:
Wellness Office Theme – Offers spacious areas with a bright atmosphere to encourage employees to move happily while working and relaxing.
Warehouse Office Theme – Creates an integrated workspace emphasizing stability while maintaining a relaxed ambiance.
Living Office Theme – Balances work and life, providing a warm, home-like environment suitable for digital workers who prefer not to be confined.
Corporate Office Theme – Modern and elegant, this theme conveys professionalism, reflecting meticulousness and a sense of security.
Green Verify Office Theme – Incorporates lush greenery into the office space, promoting cleanliness and encouraging employees to be environmentally conscious and energy-efficient.



“Today, consumers prefer services that are quick and efficient, yet still possess a unique identity that meets their needs. SOCO aims to fulfill the demand for those seeking high-quality offices with a modern appearance that aligns with their company image, focusing on customer-centered design.
Additionally, SOCO plans to launch co-working spaces soon to cater to startups and freelancers, addressing the lifestyle of the new generation who work remotely. We believe this will attract tenants from both Thailand and abroad.