ALL Launches Housing Market Analysis in Lat Phrao – Sutthisan and Unveils New Condo Near Yellow Line

          All Inspire Development Public Company Limited (ALL) has revealed a survey of residents in the Lat Phrao – Sutthisan area, a popular location for creative young professionals, artists, and startups seeking a work-life balance. They desire urban living that is convenient for commuting and surrounded by comprehensive amenities. This reinforces that "location" remains the most crucial factor in deciding to purchase real estate. The company also introduced a new condo project, "The Excel Lat Phrao – Sutthisan," located near the Yellow Line at Chokchai 4 Station, under the concept "Inspiration is All Around," catering to the Double Income, No Kids (DINKs) demographic. Sample units are available for viewing today, with prices starting at 1.39 million baht.

          Mr. Thanakorn Thanawirith, CEO of All Inspire Development Public Company Limited (ALL), stated that the Lat Phrao – Sutthisan area is a prime location for residential properties due to its convenient transportation links to several major roads and its proximity to various amenities such as shopping malls, community malls, restaurants, and social venues. This area is a significant residential hub in Bangkok and a transportation center, resulting in land prices in Lat Phrao, especially along major roads and near Chokchai 4 – The Mall Bangkapi, growing from 100,000 baht per square wah to approximately 300,000 - 400,000 baht per square wah. Meanwhile, the capital gain from reselling low-rise condos in Lat Phrao is 3.6% per year, with the highest returns in the Lat Phrao – Chokchai 4 zone at 4.2% per year, where 90-95% of residents live there, with 65% being homeowners and 25% renters. The gross rental yield in this area is an attractive 6% per year.

          Given that housing in the Lat Phrao – Sutthisan area is surrounded by comprehensive amenities, it meets the lifestyle needs of residents in every aspect. The survey found that this zone offers a variety of housing options, including home offices and low-rise condos, suitable for young working professionals, startups, investors, and creative occupations such as production houses and digital media. This demographic values flexibility, financial independence, and a balanced lifestyle (Work-Life Balance). They often choose residences close to major roads and near BTS stations, with complete facilities such as fitness centers, swimming pools, and co-working spaces.

          The average price for low-rise condos in this area is 75,000 baht per square meter, making it affordable for working professionals. Most of this demographic consists of Double Income, No Kids (DINKs), a modern lifestyle choice for couples who (still) do not have children. This group is increasingly expanding and desires to live in a single-family environment without wanting to expand further, seeking a good living environment at an accessible price, with an average monthly income of 25,000 – 50,000 baht or more. The advantage of this group is that they can co-borrow, making it easier for financial institutions to approve loans, resulting in a low loan rejection rate.

          Mr. Thanakorn further stated that regarding ALL's operations, after bringing the business to raise funds in the mai stock market and announcing its goal to become a top 10 real estate company in Thailand within five years, the company is ready to develop quality housing in high-potential areas, especially near major public transport systems in Bangkok, such as BTS and MRT, for convenient travel, close to community hubs, and to meet the lifestyle needs of urban residents. All Inspire positions its condominium brand, The Excel, as low-rise condos near BTS lines, which is a key selling point for ALL. The Excel brand is priced at approximately 1.5 - 3 million baht, targeting working professionals living in the city center with convenient transportation.

          In July, ALL launched the project The Excel Lat Phrao – Sutthisan, distinguished by its prime location in the heart of Bangkok, as "location" remains the most crucial factor in deciding to purchase real estate. The project is located in Soi Lat Phrao 62, just 550 meters from Chokchai 4 Station on the Yellow Line. In the near future, land and housing prices in Lat Phrao will further increase due to the Yellow Line (Lat Phrao – Samrong) train route, which starts at the connection point with the Blue Line at Ratchada – Lat Phrao, connecting with the Orange Line at Lam Salee Station and the Airport Rail Link at Hua Mak Station, as well as the light red suburban train along Srinakarin Road to Thepharak Road, covering a total distance of approximately 30 kilometers.

          The Excel Lat Phrao – Sutthisan project has a project value of 1.2 billion baht on a 3-rai plot of land, consisting of 8-story low-rise condominiums in 2 buildings, focusing on decoration and design that suits urban dwellers who enjoy socializing, featuring a Modern Chic style with bright colors, excitement, and freshness, infused with coolness, beauty, and modernity under the concept "Inspiration is All Around." The project consists of 420 units, with unit sizes ranging from 1-bedroom apartments of 24.50 – 30.10 square meters to 1-bedroom plus units of 34.70 square meters. Each unit comes fully furnished with air conditioning. The project's amenities include a separate clubhouse from the residential buildings, expanding the space, a swimming pool, co-working space, fitness center, and boxing zone to meet the health-conscious and fitness-loving trends of the new generation. The lobby is separated for buildings A and B, ensuring security with a double gate entrance, key card access, and CCTV cameras. The project has received EIA approval.

          Additionally, All Inspire has produced a short video to be shared through online media and social networks in the campaign #InspirationIsAllAround, presenting 4 stories of 4 inspirations to communicate to the target audience that thinking outside the box can help create a lifestyle of their own choosing, inspiring everyone. The Excel Lat Phrao – Sutthisan project is scheduled for completion in the fourth quarter of 2020. Interested parties can view sample units today at the Sales Gallery at the entrance of Soi Lat Phrao 42/1 (Phawana Intersection). Furthermore, on August 3-4, the project will hold a Pre-Sale promotion with a uniform price for all floors starting at 1.39 million baht, with easy monthly payments of 3,900 baht (according to project conditions). Click to register for a special discount of 100,000 baht at www.allinspire.co.th or call 02 029 9999.

Thank you for the information from www.allinspire.co.th