The first quarter shows positive trends as Property Perfect accelerates its sales campaign, expecting to achieve 4.5 billion in pre-sales. The focus will return to horizontal projects with a ratio of 70:30, emphasizing more on high-end homes. Early this year, sales increased from projects in the eastern region, and the company is set to launch new projects, including an innovative home project in collaboration with Sekisui Chemical, scheduled to open in March.

 

 

          Mr. Wongsakorn Prasithwiphat, Managing Director of Property Perfect Public Company Limited, revealed that the company's performance at the beginning of the year shows continuous growth. Therefore, the company is accelerating its promotional campaigns to encourage customers to make reservations and transfers before the new housing loan regulations from the Bank of Thailand take effect. This has resulted in increased sales compared to the beginning of last year. It is expected that in Q1/2562, pre-sales will reach approximately 4.5 billion baht, with this year's target focusing more on horizontal projects than condominiums at a ratio of 70:30. This year, there will be a significant emphasis on high-end homes, as the housing loan control measures do not impact this buyer segment, and the focus will be on custom-built homes, allowing customers 6-7 months to pay down before transfer.

 

 

          In the first quarter of this year, the company has also seen increased sales from projects in the eastern region, including Sukhumvit 77-Suvarnabhumi, Krungthep Kreetha, and Ramkhamhaeng. This area has seen significant investments in large projects, including the Orange Line subway, the new Krungthep Kreetha road, and retail and hotel projects that cater to the lifestyle of residents, such as Central Village Outlet, the premium outlet by Siam Piwat Group, Robinson Lifestyle Lat Krabang, and Courtyard by Marriott Suvarnabhumi.

          In Q1/2562, the company plans to launch 4 new projects, with 2 already opened and the remaining set to launch within March. The new projects include those in the eastern region, such as Perfect Place Rama 9-Krungthep Kreetha located on the new Krungthep Kreetha road, and in the western region, Perfect Place Rattanathibet-Sai Ma Station near the Purple Line Sai Ma Station, The Metro Petchkasem 48 900 meters from the Blue Line extension station, and Perfect Place Ratchaphruek-Pathum Thani on the new Ratchaphruek road connecting Ratchaphruek road to Kanchanaphisek road (north-south) to accommodate expansion from the original area, with a land portfolio of 174 rai featuring a large lake of 55 rai.

 

 

          In March, the company is also ready to welcome the first group of customers for the joint venture project with Sekisui Chemical from Japan, developing innovative homes with clean air constructed using modular systems in 4 locations: Krungthep Kreetha, Ramkhamhaeng, Chaeng Watthana, and Rattanathibet. It is expected to receive a positive response due to the recognized Japanese construction technology and innovative concepts for comfortable living, safe from pollution, such as Air Factory for circulating fresh air within the home, and Air Tightness systems that seal joints tightly to prevent dust from entering the home. Mr. Shunichi Sekiguchi, President of Sekisui Chemical Co., Ltd. Housing Company, and Mr. Chaiyanit Atthayanasukul, CEO of Property Perfect, along with the management team, inspected the construction of the show house and tested various systems to ensure quality and standards equivalent to Japan.

          Throughout March, the company also has a campaign for ready-to-move-in houses and townhomes in 33 projects, which is the last batch that requires no down payment, offering an interest rate of 3% for 3 years, with monthly payments starting at 3,000 baht per million. There are no transfer fees for ready-to-move-in condominiums when booked and transferred within March, with full loan eligibility, 2 years of free living, and no transfer fees.

 

Thank you for the information from www.pf.co.th