In a world where people are increasingly aware of the importance of a good quality of life, this is not just a trend but something that people actively seek. This concept is not limited to the medical field but is becoming part of residential development. Jin Wellbeing County is one of the mixed-use projects that employs this approach in developing condominiums in the form of the most complete and perfect Wellness Residences.

This is not merely a rebranding but a reaffirmation of Jin Wellbeing County's commitment to creating a "healthy community" that aligns with global megatrends in health and sustainability, expanding its recognition from the elderly to younger generations and those seeking a long and quality life.

This project is managed by Thonburi Wellbeing Co., Ltd., a subsidiary of THG or Thonburi Healthcare Group Public Company Limited, which has revisited its strategy in detail after the COVID-19 pandemic and found that the core of the project, developed with care, perfectly meets the current wellness needs, especially by integrating medical services with housing seamlessly. This makes now the "right time" for Jin Wellbeing County's holistic lifestyle philosophy to meet the needs of today's and future residents.

Elevating the “Healthy Community” with Hospital-Level Health Care Measures

Piraphong Pirachotiwat, CEO of Thonburi Wellbeing Co., Ltd., revealed a clear vision to drive Jin Wellbeing County to be more than just a residence but a comprehensive Wellness Residence for health, following a new communication approach: “Healthy Community, Live as You Wish,” ready to enhance the quality of life for people of all ages.

Jin Wellbeing County is a low-rise condominium of 7 stories, completed in 2018, just a year before the COVID-19 pandemic. As it approaches 2025, a new communication strategy has been adopted, focusing on leveraging existing strengths. Research has shown that the project's components meet the criteria for Wellness Residences, including both a Wellness Center and a Health Care Center, which have been continuously developed. Particularly noteworthy is the management by the team from Thonburi Burana Hospital, all of whom have the capability to support the rapidly expanding health megatrends.

Jin Wellbeing County is developed by Thonburi Wellbeing Co., Ltd., which is part of THG, covering a comprehensive range of medical and health businesses, including Thonburi Thawiwat Hospital, Thonburi Bamrungmuang Hospital, medical businesses in Myanmar, medical supply and supplement products, especially in dentistry, management of specialized medical centers such as Thonburi Heart Center, and other health projects like Thonburi Health Village near Bangmod University.

The project has become even stronger as Thonburi Healthcare Group Public Company Limited (THG) received significant support from Ramkhamhaeng Hospital Group, acquiring a 49.99% stake following a capital increase of 5 billion baht, resulting in greater stability for THG.

Expanding the Customer Base of Younger Generations Seeking a Healthy Community

Initially, the project was communicated as a residence for the elderly, but research found that modern buyers do not see themselves as "old" but rather seek a place that is "health-friendly." This led to a new communication approach emphasizing the strength of creating a complete life for both body and mind through Community and Universal Design that accommodates people of all ages.

Currently, residents within the project are clearly divided into two main groups:

  1. Students and working individuals: 50% of the residents are approximately 40–45 years old, with the first customers being students whose parents purchased units for them, attracted by the tranquility and health-friendly environment.
  2. Retirees: Most are financially stable, often purchasing with cash, and live an active senior lifestyle, with less than 3% relying on wheelchairs or caregivers. Residents in this group choose a dual living arrangement, staying at the project during the week to participate in activities and community, and returning to their families on weekends, demonstrating the success of creating a strong community.

The project has been available for bank loans for the past two years and offers Thonburi Property Management services for residents wishing to rent out their units, finding tenants who are working professionals both Thai and foreign, with only annual lease agreements.

3 Core Pillars Addressing BODY, MIND, SOUL: The First Comprehensive Health Community

Jin Wellbeing County is a 7-story low-rise condominium ready for occupancy, developed by Thonburi Wellbeing Co., Ltd., comprising 494 units across 5 buildings: Siri Building, Sarun Building, Rungreung Building, Romyen Building, and Ruenrom Building. The current average price is 125,000 baht/sq.m. with room types including One Bedroom (43 sq.m.) and One Bedroom Plus (63 sq.m.), available in both Fully Furnished and Fully Fitted options, with a common area fee of 60 baht/sq.m.

The core philosophy of Jin Wellbeing County is to create a living experience that truly promotes holistic wellbeing, underpinned by three complete core functions.

1. Good Health Starts at the Wellness Center: The Wellness Center is designed to be more than just a recreational area; it is a health hub that enhances daily quality of life.

  • High-standard facilities: A fitness center that accommodates exercise for all ages, with training classes from experts, a large standard swimming pool alongside a therapeutic pool, private spa rooms and saunas, treatment rooms, exercise rooms for the elderly, meditation rooms, and yoga studios.
  • Sport & Leisure: Facilities for sports activities including a jogging track, golf practice area, and a Golf Simulator room.
  • Community & Lifestyle: Co-Kitchen Space for collaborative activities, a restaurant that accommodates 70-80 seats (offering both buffet and a la carte), a large meeting room (100 seats), a library, Co-working Space, Kids Club, Media & Theater Room, and karaoke room.
  • Therapeutic workshops: More than 20 health-promoting activities per month, offering unique experiences such as Art Therapy, Music Therapy, Flower Therapy, and Cooking Therapy (healthy cooking classes to instill pride).

2. Wellbeing Landscape: A Green Oasis of Over 14 Rai: The project emphasizes green spaces, covering over 50% of the total area, more than 14 rai, ensuring that every step is a moment of relaxation and rejuvenation for people, following the concepts of Mental and Physical Wellbeing and Biophilic Design.

  • Nature-connected design: More than just a large green area, the Wellbeing Landscape embraces and rejuvenates life with pathways winding through green gardens, designed to connect people with nature, encouraging residents to move their bodies in a relaxed manner every day.
  • Fresh air and therapy: These green areas provide fresh air in every square meter, with shaded walkways serving as an oasis that helps heal both body and mind for a truly balanced life.

3. Health Care Center: Peace of Mind in Every Aspect of Life: Peace of mind in living is something we care for, with medical services from Thonburi Burana Hospital located within the project, offering holistic and emergency services:

  • Rapid Emergency Response System: Every unit is equipped with an emergency alert system that connects directly to a team of medical experts, who can reach patients within 4 minutes and facilitate immediate transfer to nearby hospitals.
  • Comprehensive medical services: A team of doctors and professional nurses is available 24/7, covering health rehabilitation services for the elderly, emergency accident services (ER), physical rehabilitation medicine, telemedicine, and mental health centers.
  • Integrative medical clinic: Offers a variety of preventive health care services such as acupuncture, aromatherapy, detoxification services, health clock adjustment services, personalized vitamin design, nutritional therapy, and body and facial massage programs.

 

True Universal Design for Living for Everyone of All Ages

Jin Wellbeing County is built on the foundation of universal design to reduce mobility barriers and operations that are environmentally and socially considerate.

Every detail is designed to create a community where everyone can coexist conveniently, safely, and equally:

  • Convenient access: Wide entrances and internal walkways, ramps, guardrails, and special large elevators that can accommodate hospital beds to reduce mobility barriers and create an accessible community for all.
  • Safety in use: Various levels of power outlets are installed, and switches are placed at least 90 cm above the floor to avoid bending during use, with consistent lighting in each area to minimize the need for adjusting light levels.
  • Safe private spaces: Bathrooms are equipped with grab bars in shower areas and toilets, with ample space around the toilet for convenience and to reduce the risk of accidents, and faucets are designed with lever handles for ease of use for everyone.

 

Sustainability Development: Creating Value for the World and Community

The project emphasizes operations based on Sustainability ESG principles, considering the continuous use of resources, residents, personnel, and surrounding communities:

  • Efficient resource management: Promoting the conservation of electricity and water, with treatment and recycling of water for reuse in all project maintenance activities.
  • Environmental management: Systematic waste separation and collaborative activities among residents, personnel, and the community during various festivals to foster bonds and friendliness with the surrounding community.

Designing an Ecosystem for Sustainable Living

Jin Wellbeing County is located in a prime area on Phahonyothin Road, considered a Golden Ring between Rangsit and Thammasat, with convenient transportation via Phahonyothin Road, Vibhavadi Rangsit Road, and the Utharapimuk Expressway, surrounded by educational institutions, hospitals, and important lifestyle hubs.

The project covers a total area of 142 rai, from Vibhavadi Road to the railway line, with 20 rai already developed, and plans for long-term development of other areas to create a mutually supportive ecosystem, such as the development of Thonburi Rangsit Hospital (currently under development).

In summary, Jin Wellbeing County today has transcended all limits to become the most perfect Wellness Residence in Thailand, with quality standards, a comprehensive health care system, and activities to create a healthy community that truly meets the needs of balanced and sustainable living.