The lifestyle district in the heart of Sukhumvit, known as “Phrom Phong”, is another prime location to watch for the future along Sukhumvit Road. This area is ready to accommodate the lifestyle of high-income Thais and expatriates living in Thailand. If you ask why “Phrom Phong” is a potential investment location, Habitat Group has the answers for you.

The Unique Highlight of ‘Phrom Phong’ is its Growth Potential

          Investing in condominiums for rental purposes often means choosing prime locations along urban subway lines, ensuring convenient travel and proximity to job opportunities, educational institutions, and amenities such as shopping malls, hospitals, hotels, and lifestyle venues. Particularly, business center districts (CBD) like Asoke, Thonglor, and Ratchadamri have been popular among high-income Thais and expatriates, with rental rates soaring to 90%. This allure attracts investors to rent out properties and increase value through long-term ownership.

          However, as time goes on, finding land to develop condominium projects in the city center is becoming increasingly difficult. New condominium projects are limited, and the average price per square meter is on the rise. Data from CBRE Research 2017 indicates that in 2014, the average land price in the CBD was 200,000 THB per square meter, which increased by 25% over three years, reaching 250,000 THB per square meter by 2017.

          Visitor data from www.terrabkk.com shows that the most sought-after location is from Phrom Phong to Thonglor to Ekkamai, indicating a high investment potential in this area, which clearly has the highest demand. Additionally, the rental yield and capital gain are also attractive for investment.

          In terms of investment, Habitat Group sees the potential of “Phrom Phong”, a location rich in amenities and infrastructure, with a strong rental demand from expatriates, particularly from Europe and Japan, leading to good rental returns. The number of people looking for condos to rent in the price range of 20,000-50,000 THB per month (data from TerraBKK Research) indicates that the current rental yield for condominiums in Phrom Phong is approximately 4.5% – 6.0%. It is certain that property prices in this area will continue to rise in the future, similar to Asoke or Thonglor.

Low Rise Condos in High-Potential Locations: Buy Early for Profit

          The advantage of Low Rise condos, which are no more than 8 stories high, is their privacy due to the limited number of units. Investors renting these properties can attract quality residents with clear lifestyles. Besides the high-potential location being a primary factor in choosing a condo, the construction time also influences decisions. Typically, Low Rise projects have a construction period of 1-2 years, while High Rise condos in the same area may take longer, allowing investors in Low Rise condos to start collecting rent sooner than those in longer construction projects.

          In the second half of 2018, Habitat Group, focusing on premium real estate projects with fewer units, targets investors and emphasizes locations in the city center such as Asoke, Phrom Phong, and Thonglor, where there is a continuous demand from foreign customers for both rental and purchase. They will launch three new projects, two of which are Low Rise condos under the brand “Walden”, focusing on luxury living and investment.

          Habitat Group has chosen the location ‘Phrom Phong’ for the Walden Sukhumvit 39 project, highlighting its proximity to the BTS Phrom Phong station. The project occupies 322 square wah and features an 8-story Low Rise condo with 116 units, starting at 5.9 million THB, or approximately 190,000 THB per square meter. It is also close to amenities such as The Em District, which includes three major malls: Emporium, Emquartier, and EmSphere, a new mall currently under development, and not far from Benjasiri Park, as well as international schools and leading hospitals.

What’s Special About Walden Sukhumvit 39

          Because Habitat Group excels in selecting prime locations in the city center and has a professional rental management system, it is certain that Walden Sukhumvit 39 will undoubtedly have outstanding project management features. However, we must delve into the details of the project.

          • Walden Sukhumvit 39 is approximately 850 meters from Phrom Phong station, located on Soi Phrom Mit, which connects Soi 39 and 49, making it easy to access important lifestyle areas like Thonglor.

          • Low Rise Condo 8 Stories on a project area of 322 square wah, with a total of 116 residential units, valued at 950 million THB, is a luxury condo for living and investment with a high degree of privacy.

          • Modern, Timeless Design with complete amenities in the condo, fully furnished and ready to move in, suitable for real estate investors or professionals looking for products that meet all investment angles.

          • High Ceiling Room Design for a serene experience amidst the bustling city life, incorporating nature into every common area of the project with green spaces including a Japanese-style garden on the first floor and vertical greenery throughout the project, as well as an onsen hot spring, swimming pool, and other facilities on the rooftop.

          • Aesthetic Features that enhance beauty while ensuring residents' privacy include the addition of slats on each room's balcony to provide more tranquility, as Sukhumvit Soi 39 is in the city center with constant traffic.

          • Walden Sukhumvit39 is Suitable for Both Living and Investment. The company also provides rental management services and maintenance through Habitat Hospitality Co., Ltd., which has experience in rental management, ensuring convenience for investors.

          • Walden Sukhumvit39 is Launching with Prices Starting at 9 Million THB, with the following room types available:

          - One bedroom types (living area from 31 – 43 sq.m.)

          - One bedroom plus types (living area from 40 – 45 sq.m.)

          - One bedroom loft types (living area 34 sq.m.)

          - Two bedroom types (living area from 53 – 59 sq.m.)

          - Two bedroom loft types (living area from 45 – 60 sq.m.)

          Recommendations from Habitat Group before purchasing a condominium for rental purposes: besides considering the importance of location, one must also look at the potential for future returns. The location will indicate who the tenants will be, while the type and style of residence will determine the pricing. Amenities around the project, such as the subway, shopping malls, schools, hospitals, and transportation, are all factors that tenants will consider when deciding to rent a condo.

          Remember, those who seize opportunities first have the advantage. On September 22-23, there will be an Exclusive Booking Day with pre-sale prices and discounts of up to 500,000 THB. For more details, contact 063 424 8999 or visit the website http://bit.ly/2N4wZVa.