AP (Thailand) Public Company Limited has partnered with Mitsubishi Estate Group (MEC) from Japan to unveil its new condominium project under the Life brand, starting with 'Life 1 Wireless'. This project, valued at 6.4 billion baht, aims to connect every aspect of urban living in the best location on Wireless Road, with the concept of 'Live a Splendid Life' offering a perfect lifestyle in the heart of Bangkok. The project introduces innovative living solutions that enhance urban convenience, focusing on design that emphasizes views from the inside out in every dimension. Prices start at 4.9 million baht, with bookings opening on July 29 at the sales office.

The 'LIFE ONE WIRELESS' Project Offers the Most Beautiful Views of Bangkok, featuring a unique Modern Thai Heritage design that beautifully preserves the charm and distinctive character of the area. Surrounded by lush greenery and over 1 rai of green space, the 43-story high-rise building is designed in a Z-shape to maximize views of Wireless Road from all directions. This project is a collaboration with experts in architecture, interior design, and landscape design to ensure that 'LIFE ONE WIRELESS' is the only high-rise condominium on Wireless Road with uniquely designed views. Key highlights include:

  1. Location: Situated on Wireless Road, one of the oldest historical sites in Bangkok, in the heart of the high-end business district, surrounded by many important landmarks.
  2. Cosmopolitan Community: A high-end condominium equipped with amenities that cater to the lifestyle of modern urban dwellers, representing the ideal living environment.
  3. Luxury Design: Distinguished by a design that retains the beauty of the golden age of Siam, blending European decor into a Modern Thai Heritage style that preserves unique charm.

Mr. Witakarn Chanthawimon, Deputy Managing Director of the Condominium Business Division at AP (Thailand) Public Company Limited, stated, "AP understands the needs of customers and the housing trends of urban dwellers deeply. We emphasize that our team always thinks about how to create differentiation and deliver the best quality projects to our customers. The LIFE brand condominium has received positive feedback and is a source of pride for AP, with its prime location in the city center, convenient transportation, and comfort in living, under the concept of 'Platform for Success'. We aim for the LIFE brand to be the first and only condominium that offers unparalleled comfort in living and connectivity with people, addressing the needs of the digital age for the new generation striving for success."

“For LIFE ONE WIRELESS, covering over 4 rai, it consists of one residential building with 43 floors and 1,344 units, with usable areas ranging from:

  1. Studio units, with usable areas of 24 – 28 square meters.
  2. 1-bedroom, 1-bathroom units, with usable areas of 35 - 45 square meters.
  3. 2-bedroom, 2-bathroom units, with usable areas of 63 square meters.

Located in the heart of shopping malls and high-end shopping areas, schools, and office buildings, it is also a transportation hub situated at a key junction connecting Sukhumvit Road, Phetchaburi, Rama 4, and Sathorn, with easy access to expressways, making it convenient for both private car use and public transportation,” Mr. Witakarn added.

LIFE ONE WIRELESS is designed to enhance the view from the inside out in every area of the project, starting from the Z-shaped layout to frame the beautiful views of Wireless Road, ensuring that every angle from LIFE ONE WIRELESS offers the best and most beautiful views. Additionally, the design concept is inspired by the heritage charm of Wireless Road, blended with modernity while preserving nature through 'One Wireless Botany', a large garden area of over 1 rai, featuring preserved large trees. Furthermore, the green space is complemented by 'Cascade Garden' on the 10th floor and 'High Garden Promenade' on the 42nd floor, providing residents with a natural environment that promotes tranquility and relaxation, equipped with amenities that seamlessly connect every aspect of urban life in the digital age, truly integrating daily life with work,” Mr. Witakarn stated.

The 'LIFE ONE WIRELESS' project starts at 4.9 million baht (averaging 170,000 baht per square meter) and will be available for sale via iBooking at apthai.com on July 27, with official sales commencing at the 'LIFE ONE WIRELESS' sales office on July 29.

LIFE ONE WIRELESS perfectly combines beautiful design with modernity for a digital lifestyle, featuring:

  1. 24 Hours Connected World: Integrating technology into the design of common areas for a fully-fledged Digital Community, with infrastructure ready to support amenities and Wi-Fi signals in all common areas, along with designated spaces and facilities for Co-working Space to facilitate easy connectivity, equipped with devices ready for actual use, supporting a flexible work lifestyle unbound by time or location, allowing learning anytime, anywhere.
  2. AP COMMUNITY APPLICATION: Everything can be controlled at your fingertips under the vision of AP Digital Community, experiencing the future of living through the AP COMMUNITY APPLICATION, enhancing the convenience and safety of modern living in a new, more convenient way, allowing control via smartphone in real-time, managing lighting in units, booking common areas, and security systems, while also providing easier access to various areas within the project.

“Regarding the condominium market in the area connecting Wireless, Lang Suan, Ploenchit, and Chidlom, it is primarily driven by major developers in the market. Due to the limitations of land ownership and rising land costs every year, developing residential projects in this area, especially in locations with access to main roads, has become challenging. Surveys in the connecting area show only 998 units remaining, accounting for 30% of the total launched units, with only 330 units left in the high-end segment priced at approximately 150,000 - 200,000 baht per square meter. Therefore, we are confident that LIFE ONE WIRELESS will receive a positive response from market demand, given its prime city center location on the valuable and hard-to-acquire Wireless Road, especially for condominiums priced at no more than 200,000 baht per square meter, as there are no new condominiums available on Wireless Road. AP will leverage its expertise and success in developing luxury condominiums under the brands The Address and RHYTHM to create LIFE ONE WIRELESS as the flagship project under the LIFE brand, enhancing the living experience with a focus on luxury, modern amenities, and designs that consider the best views, to meet demand and establish it as the best condominium project on Wireless Road,” Mr. Witakarn further elaborated.

Additionally, AP (Thailand) and Mitsubishi Estate Group (MEC) are preparing to launch another major condominium project, LIFE Asoke – Rama 9, at the end of the year, featuring 2,248 units valued at 9 billion baht, with prices starting at 110,000 baht per square meter, officially launching in September.

Currently, AP has 15 ongoing condominium projects with a total remaining sales value of approximately 12.3 billion baht, including 9 joint venture projects with Mitsubishi Estate Group (MEC) valued at approximately 4.09 billion baht. In the first half of the year, AP's performance in the condominium sector generated sales of approximately 8.2 billion baht, and we are confident that the launch of LIFE ONE WIRELESS, a high-end condominium in the best location on Wireless Road with 1,344 units starting at 4.9 million baht (average price of 170,000 baht per square meter), along with LIFE Asoke – Rama 9, will support the success of urban living in the digital age, starting at 110,000 baht per square meter.



Source: www.apthai.com